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Books

Books

You’ve decided to write a book. It’s a big step and it’s time to make another big decision: Your book needs its own website.

Building and branding a book-specific site is a great way to help media types, partners, prospective buyers, and journalists cut through the clutter. The SEO benefit. Another web property devoted specifically to the book can only help you.  A site like blogspot.YOURBOOK.com isn’t nearly as clean as YOURBOOK.COM. We believe you’ll be taken more seriously if you have a book site than if you don’t.

Branding Things

Branding Things

Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. So what exactly is a brand? A brand represents the sum of people’s perception of a company’s customer service, reputation, advertising, and logo.